LEADERSHIP IN ALTERNATIVE INVESTMENTS

OUR HISTORY

Longboard was founded over two decades ago to specialize in alternative strategies. Over the years, we’ve worked closely with thousands of financial advisors, giving us an in-depth understanding of your challenges. We’ve used this real-world knowledge to design alternative investment solutions specifically for financial advisors.

Longboard is led by Cole Wilcox, who serves as Chief Investment Officer. Cole is a recognized thought leader who has been profiled in several best-selling investment books, co-authored influential research papers and featured on numerous media platforms including popular podcasts, the Wall Street Journal, CNBC & Bloomberg.

Collaborating with his highly accomplished team at Longboard, Cole has been featured in best selling books on alternative investments and has co-authored several influential research papers, including:

Trend Following: How Great Traders Make Millions in Up or Down Markets (Covel, 2004)

The Little Book of Trading: Trend Following Strategy for Big Winnings  (Covel, 2011)

The Ivy Portfolio: How to Invest Like the Top Endowments and Avoid Bear Markets (Faber, 2011)

Tactical Portfolios: Strategies and Tactics for Investing in Hedge Funds and Liquid Alternatives  (McCann, 2014)

Does Trend Following Still Work on Stocks? (Zarattini, Pagani, Wilcox, 2025)

The Capitalism Distribution (Wilcox & Crittenden, 2007)

Does Trend Following Work on Stocks? (Wilcox & Crittenden, 2005)